Become a flower expert

  • Level up your skills with exclusive video tutorials
  • Impress friends (or clients) with virtual flower arrangements
  • Discover new varieties in our 500+ flower database
  • Join the community and discuss design & best practices

Michael & Darroch Putnam will teach you everything they know

See why they are so excited for you to join the Putnam Flower Channel

Flower fans from all over the world are falling in love with this channel

kcope said: "I subscribed today and love these videos. Thank you for making this channel available!"
nyplrentals said: "What an AMAZING resource! Love it! 👏👏👏👏"
claralilianagomez said: "Incredible!!! I just love this wonderful resource✨ I just got it! Can’t wait to try it out ! 💜"
bouquetatlanta said: "Love it!!! The flower designing tool is addictive!"
Liz said: "What a beautiful program, so excited!! I’ve been dreaming of this my whole career!"
claire said: "Thank you - so excited to be here!"
reneltaylor said: "🙌🏻 Omg where have you been all my life! I’m an event floral designer and have my own way of doing mood boards for my brides but this is so much better! Subscribing!"
dglasco said: "I'm just getting started on watching your videos and had to express my appreciation. […] Thank you for sharing how and what you do, so we can improve our designs."
chrishessney said: "Yes yes yes!!! 🙌🏻🙌🏻 The most helpful tool LOVE using this! ❤️❤️"
brousseauevents said: "Eeeeeek!!!! You have no idea how excited I am and the tremendous impact this will have on so many businesses and lives. Love love love the community piece and “flower stimulation” ♥️♥️♥️"

Create your perfect flower arrangements, digitally

  • Design with over 500+ popular and common varieties
  • Pick from over 40 vases and backgrounds, or add your own backdrops
  • Produce amazing client mock ups and mood boards, quickly and easily
  • Join the community and discuss design & best practices

Flower Database with over 500+ popular and common varieties

Search by color, seasonality, size and variety to help find what you are looking for.

Tree peony
Tree peony Callies Memory
Rose
Rose Cafe Latte
Ranunculus
Ranunculus Red and Brown Variegated
Tweedia
Tweedia Blue
Queen Anne's lace
Queen Anne's lace Dara
Rose
Rose Koko Loko
Sweet pea
Sweet pea White
Delphinium
Delphinium Blue
Spirea
Spirea Arguta
Northern sea oat grass / Cockroach grass
Northern sea oat grass / Cockroach grass Green
Pincushion protea
Pincushion protea Carnival Orange
Protea Blushing Bride
Protea Blushing Bride Pink
Hellebore
Hellebore Dark Pink
Rose
Rose Toffee
Lisianthus
Lisianthus White
Rose
Rose Sahara

Floral essential tutorials to get you started

Explore the library of video classes by the Putnams and friends. New video classes like these are added to the channel all the time.

Flower Crowns
21:05
Tools
08:01
Low Tray
28:28

Your Flower Community

Follow other florists and flower lovers, ask members expert questions, and share your ideas.

Flower Community
The Flower Network

The Flower Network

  • Publish your business listing on The Flower Network
  • Your listing is part of your subscription and is free of charge
  • Show your potential clients your portfolio, arrangements and opening hours
  • Boost your online presence to get more traffic and customers

Your personal feed - Never miss a trend in the world of flowers again

Follow the latest Flower Channel updates and trends. See the newest portfolio images, videos, trending community topics and studio arrangements from users like you.

Flower Color Guide

The Putnams - Your Trusted Flower Experts

  • Created Flower Color Guide, the first floral book to organize flower types by color, receiving world-wide acclaim, published in multiple languages
  • Trusted by clients including tastemakers Gwyneth Paltrow & Jason Wu
  • Partnered with top brands such as Vogue, Bergdorf Goodman, and Harper’s Bazaar
  • Known for their elegant style and breathtaking arrangements

Sign up today and get full access

Sign up for yourself or as a perfect gift for that budding florist in your life.

Monthly*
$19.99 per month Cancel at any time
Sign up now
  • Exclusive video content
  • 500+ flower database
  • Flower arrangement tool
  • Discuss with the community
  • Network Business Listing
Yearly*
17% off
$239.88 $199.99 per year Committing to 12 months
Sign up now
  • Exclusive video content
  • 500+ flower database
  • Flower arrangement tool
  • Discuss with the community
  • Network Business Listing

*Your plan automatically renews if you don’t cancel a week in advance. You are commiting to the length of your plan.

Looking for a gift card?

Gift Membership Now

Choose Country
United States United States Canada Canada Great Britain Great Britain Deutschland Deutschland France France Español Español Italia Italia